The modern system of transport and communication has brought about quite a revolution in the world of commerce and trade. The enlargement of market and quick transportation of goods have given an unthinkable start to trade and business.


Modern trade and commerce are so widely and vastly spread over space that it is quite impossible for the managements to go personally or send representatives to various customers or agencies for further interest in the business. Hence much of these days business is carried through business correspondence.


In this modern time, success of any modern business greatly depends on the use of business letters. It is rightly said: “ A letter in business is what medicine is to a patient”. Good letters are little ambassadors that traverse every nook and corner of the present day commercial world.


In the words of Mr. Herbert N. Casson : A good letter is a master key that opens locked doors. It opens markets. IT opens the way for your goods or your services. It tells the story of the real character of your firm.


What does a good business letter do?

It sells goods.

It creates new customers.

It brings back the lost customers.

It brings good travelling sales-representatives.

It gives an incentive to the dealers.

It instils confidence among the buyers.

It collects bad debts.

It settles disputes.

It brings more finance.

It opens new markets.

It brings more profits.

It builds the business and the nation.

It brings business people together.

1. Layout of Business Letter
   
2. Parts of A Business Letter
   
3. Commercial Abbreviations
   
4. Commercial Terms
   
5. Types of Business Letters
   
6. Company Business Letters
   
7. Introductory Business Letters
   

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