Letter to Reduce Overstock Products



Letter to Reduce Overstock Products : Can You Get A New {$5,000.00 (Retail Cost)} {Item} - For Only {$499 (Bargain Cost)}? - Read This Important Letter To Find Out How...




This letter should be typed in the official letter-head of the company.

The Company's Name

Door Number and Street's Name,
Area Name,
City.
Postal Code : XXXXXX
Phone Number : 0000 - 123456789


TO :

The Receiver's Name,
Door Number and Street's Name,
Area Name,
City.
Postal Code : XXXXXXX


Date :


Reference :


Dear _____________,


Yes, it’s absolutely true. You can have a brand new {item} for just {$499}. (But only if you are one of the first {6} people to respond to this letter.)

Let me explain.

Last month, our little store took a big gamble and signed up for a manufacturer’s promotion that required us to take delivery of 15 bedroom sets - nearly $100,000.00 in inventory (and for a small retailer like us, that’s a lot of money to be tied up in inventory). {Truthfully explain what happened and why you are overstocked.}

And 9 of these {bedroom sets} were sold -which leaves us with 6 sets gathering dust in our warehouse.

And My Problem Is Your Opportunity

And in order to move these last {6} remaining {bedroom sets} to make way for new inventory, I’ve decided to do something somewhat bold and a little daring. I’ll give you all the details about this sensational deal in a minute, but first let me tell you a little about these incredible bedroom sets {items}:

First off, the 3 piece bedroom dresser, mirror and bed set, made by {manufacturer} are hand-crafted in rich, beautiful pecan wood (real solid wood not veneer). Each piece is a work of patient craftsmanship guaranteed to last for decades-in fact, these pieces are so magnificent you’ll be eager to show them off to friends when they come over to the house. {Explain features and benefits of product.}

In order to move these last remaining {bedroom sets} we were ready to hold a big sale and that means taking out a costly ad in the local newspaper. But then someone here suggested, why not give our valued customers a special preferential deal instead of paying for expensive newspaper ads?

So that’s exactly what we’re doing...

Now instead of advertising these {bedroom sets} at {$799}(still a great price) we’d rather sell it to you for only {$499} to gain your goodwill and future business. That means if you’ve ever wanted to replace your old {bedroom set}, but you’ve put it off because the price was too high, now’s the time to take advantage of our screw-up.

Come in to our showroom located at {location} between the hours of {time} and see for yourself how luxurious these {bedroom sets} really are. And, we’ll even throw in free delivery to your home and free removal of your old {bedroom set}.

More good news: You can even pay in 3 easy installments with zero interest!

That’s right, we’ll break up your payments into 3 easy payments of {$166.33}, thirty days apart.

But please don’t wait because we can only keep this special offer open for {7} days. After that, if we still have any {bedroom sets} in stock, we’ll have to run the ad in the newspaper (and then if you want the {bedroom set} you’ll have to pay the higher advertised price like the general public).

I really hope you’ll be one of the six lucky people to take advantage of this golden opportunity.


Yours Sincerely,


(The Sender's Signature)


The Sender's Name


P.S. : Hurry! This letter is being sent to {number} of our very best customers and there are only {6} {bedroom sets} available. And once they’re gone - that’s it!







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Letter to Reduce Overstock Products
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