Memorandum Regarding Company Web Site



Memorandum Regarding Company Web Site :




This Memorandum should be typed in the official letter-head of the company.


TO :


FROM :


DATE :


SUBJECT :


Thank you for your memo detailing the advantages of developing a Web site for Wadilal Chocolates. My main concern, however, is drawing consumers to the site. I realize Internet advertising is potentially less expensive than television, radio, and print advertising, but how long will it take Wadilal Chocolates to cultivate a loyal "online" audience?


I would like to give your suggestion a five-month trial run (with an initial start-up budget of Rs.200 000), after which we will evaluate the prudence of investing more time and money into maintaining a Web site. Let's meet tomorrow morning at 10 a.m. to discuss how we will budget, design, and maintain the Wadilal Chocolates Web site.







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